by Franklin Rivera | Mar 7, 2020 | Digital Marketing
Fully 95% of Inc. 500 companies used at least one social media platform in 2019, largely consistent with the year prior (94%). And although LinkedIn and Facebook remain the social media platforms of choice for these fast-growing companies, Instagram adoption is on the...
by Franklin Rivera | Mar 7, 2020 | Digital Marketing
The majority of B2B and B2C brands benefit from the increased exposure and traffic that social media provides. For those B2C brands selling direct-to-consumer (D2C), social media content appears to be welcomed by customers, with more than one-third (36%) of consumers...
by Franklin Rivera | Feb 25, 2020 | Digital Marketing
The fastest-growing companies in the United States are using social media to achieve a wide-range of goals, including to brand build and to generate sales, according to recent research published by The Center for Marketing Research. Source: How the Fastest-Growing US...
by Franklin Rivera | Feb 25, 2020 | Digital Marketing
What’s your personality? Can your friends describe you in one or a couple of words? And can you describe, let’s say your colleague that way? You probably started naming adjectives like smart, funny, or sophisticated. We use the qualities that the person shows to...
by Franklin Rivera | Feb 9, 2020 | Digital Marketing
You can’t carry on launching marketing campaigns, creating content, and paying your team just because you think marketing efforts are affecting your sales in some positive way. You need data that tells you what’s working and what isn’t. Source: 10 of...
by Franklin Rivera | Feb 3, 2020 | Digital Marketing
Every time you open Instagram, there are some new ads for you. All these ads relate to what you search for. You move to the explore section and can find thousands of related posts that interest you. But, how is that possible? This is not just the story of Instagram...
