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Why Social Media Doesn’t Work for You
Why Social Media Doesn’t Work For You So why is it that social media doesn’t work for you or your business? Many people will answer this question in different ways. “Yes we started posting on our Facebook page but nothing really happened” or perhaps “We had a...
Three Questions to Ask When Hiring a Digital Marketing Agency
It has been around 7 years since I started my digital marketing agency. Although it did not hit full stride until 2017, there are just some things that have remained constant throughout the years. These constants are not only important with business in general, but...
2 Tips for Creating Great Visual Content
Lately, all of the talk has been about how content is king. More recently, the hype, and rightfully so, has been around visual content. This should come as no surprise because people have been fascinated with pictures for centuries. Having been a professional...
Why teach entrepreneurship?
It’s an old question: “can you teach entrepreneurship?” Many people believe that entrepreneurship just happens – people are either entrepreneurs or they are not. As a consequence, what’s the point in teaching it? Certainly, there’s plenty of evidence that...
The Ultimate List of 30+ Free Instagram Tools to Grow Your Following
Aug 17, 2017 Last updated: Aug 17, 2017 7 minutes to read More than 700 million people use Instagram and 400 million of those users check the app daily.With such a large audience, and some incredibly business friendly updates such as Instagram Ads, Stories, and...
Search Has Changed. Here’s How Your Content Needs to Evolve.
When inbound marketing was on the rise in 2006, search engines were the primary way readers discovered new content. In 2017, this still holds true.Social, video, and messaging apps now occupy a fair share of the content landscape -- but with over 3.5 billion searches...
How to Get More Clients Without Being Pushy
As someone who travels the country for a living, one of the questions I get asked is, “As a service professional, how can I get more clients without being pushy?”Because let’s face it: getting clients as a coach, consultant, speaker, lawyer, chiropractor or other...
The Biggest Trend in Digital Marketing
The biggest trend in digital marketing is not video, content marketing or SEO. It is the business acumen.
How to Start a Digital Marketing Strategy the Right Way
We get questions from business owners all of the time about how to start a digital marketing strategy. Often our first question is met with a "dear-in-the-headlights" look. We thought that it would be much easier to explain the thought process in an Infogram. A...
Marketing for a New Age: Being Digital vs. Doing Digital | Deloitte Digital – AdAge
Most Popular To thrive in an increasingly technology-dominated world, marketing organizations need to adopt a unique set of traits that are helping the world's top digital companies dominate the competition—traits we call their "Digital DNA." These traits should be at...
How Chicago Is Quickly Becoming the Social Entrepreneurship Capital of the U.S. | Inc.com
Surprised that Chicago is the Social Entrepreneurship Capital of the U.S.? Read on .. https://www.inc.com/nicolas-cole/how-chicago-is-quickly-becoming-the-social-entrepreneurship-capital-in-the-us-an.html On - 04 Jun, 2017 By Nicolas Cole
Sales consumer insights digital marketing revolution has only just begun
These case studies, which are drawn from Facebook and BCG’s work with leading companies across a wide variety of industries, show how cutting-edge digital marketing can be applied to specific business challenges and illustrate the transformative potential of digital...
The Hope that was Left in the Corner
I think the worst thing you can do about a situation is nothing. - Ice Cube As the new millennium started so did the future or music. In January of the year 2,000 in Oakland, CA. Pandora was started. Since its creation, Pandora has become one the top music...
4 Common Social Media Traps to Avoid
“The truth is you don't know what is going to happen tomorrow. Life is a crazy ride, and nothing is guaranteed.” -Eminem In today’s world of instant connection with millions just by clicking on an app, it no surprise that about...
We Answer 5 Common Questions People Have About Social Media Marketing
Like brushing our teeth or brewing a morning cup of coffee, checking in on what’s happening within our social networks has become part of the daily routine for most of us. In fact, 30% of all time spent online is on social networks, according to GlobalWebIndex (GWI)....
Internet Famous
The world is going to end! This was a very frightening and common though on the days leading up to January 1st, 2000. Y2K was a real fear in the last years of the 20th century. People feared that once the clock stuck midnight on New Year’s Eve 1999 all computers would...
The Rise of Independent Music Artists
On February 12th of this year at the 59th Grammy Awards an independent Chicago rapper by the name of Chance the Rapper made history. This Chicago native became the first independent rapper to win best album with streaming-only music. Along with best album...
Why Small Businesses Need Social Media
TRAVEL & LIFESTYLE Why Small Businesses Need Social Media Franklin Rivera, CEO, V2M2 5 May 2017 This past year I have had the pleasure of working with several small businesses and their social media campaigns. It was not always an easy sell, as many still...
