It has been around 7 years since I started my digital marketing agency. Although it did not hit full stride until 2017, there are just some things that have remained constant throughout the years. These constants are not only important with business in general, but...
Lately, all of the talk has been about how content is king. More recently, the hype, and rightfully so, has been around visual content. This should come as no surprise because people have been fascinated with pictures for centuries. Having been a professional...
As someone who travels the country for a living, one of the questions I get asked is, “As a service professional, how can I get more clients without being pushy?”Because let’s face it: getting clients as a coach, consultant, speaker, lawyer, chiropractor or other...
When inbound marketing was on the rise in 2006, search engines were the primary way readers discovered new content. In 2017, this still holds true.Social, video, and messaging apps now occupy a fair share of the content landscape — but with over 3.5 billion...
We get questions from business owners all of the time about how to start a digital marketing strategy. Often our first question is met with a “dear-in-the-headlights” look. We thought that it would be much easier to explain the thought process in an...
Most Popular To thrive in an increasingly technology-dominated world, marketing organizations need to adopt a unique set of traits that are helping the world’s top digital companies dominate the competition—traits we call their “Digital DNA.” These...
