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Original article published here.

There has been a lot written about Millennials and Gen Zers, but what about those young adults who fall somewhere in between these two groups? Cuspers, as they have been dubbed, are those 19-25-year-olds who are just starting out in adulthood but have, perhaps, already mastered being consumers. In fact, recent research by Fullscreen reveals… Read More »

The post Who Are “Cuspers” and How Are They Spending Their Money? appeared first on Marketing Charts.

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