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A mind-blowing 500 million Stories are posted on Instagram every day.

Whether you’re part of the 50 percent of brands who are already creating Stories, or the other 50 percent who should definitely be thinking about it, you’re probably wondering: how do you keep your content fresh and exciting?

One way is to make sure your Stories are interesting and interactive by adding features like Polls that allow viewers to engage with your content.

If you’re looking for some inspiration, we’ve rounded up 7 great ways brands using Polls in their Stories.

Save time editing photos and download your free pack of 5 customizable Instagram presets now.

How to use Polls in Instagram Stories

Polls allows you to pose a question to your followers, with a choice of two responses. Here’s how to add this feature to your Stories:

1. Find the stickers icon in the top-right corner of your


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