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Original article published here.

If a picture’s worth a thousand words, a video might just be priceless.

The number of daily videos produced on Instagram has quadrupled in the last five years, and YouTube users watch more than a billion hours of content every day. With stats like these, it’s no wonder 87 percent of online marketers are investing in video content.

What does it take to create a top notch social video? To save you a bit of headache and a whole lot of blooper reel, we’re sharing some of our most effective tips here.

Bonus: Want to know how a viral social video creator makes millions of dollars in sales? Download the free guide now.

The 6 most important ingredients of a successful social video 1. Be platform-conscious

From YouTube to TikTok, there are dozens of different video platforms to choose from. Make sure you tailor your video accordingly, just like you would


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