by Franklin Rivera | Mar 6, 2023 | Data-driven, Digital Marketing
Introduction As a digital marketer, I understand the importance of data insights in driving business growth. In today’s world, data is a valuable asset that can be used to inform marketing strategies and campaigns. In this blog post, I will explore the different...
by Franklin Rivera | Jan 23, 2023 | Marketing Data, Analytics, Automated & MarTech, Data-driven, Digital Marketing
Data analysis is one of the most powerful tools available to businesses in today’s world. It can be used to gain insight into customer behavior, identify trends, and make better decisions. With the right data analysis strategy, businesses can gain a competitive edge...
by Franklin Rivera | Apr 19, 2022 | Digital Marketing, Marketing Automation, Marketing Strategies
When you think of marketing, most people think of advertising and sales. But marketing is so much more than that. Marketing is messaging, communications, and the overall plan to increase your business’s visibility, grow your customer list, and funnel new leads....
by Franklin Rivera | Apr 10, 2022 | B2B, Business, Business of Marketing
When businesses face a period of rapid growth, it can be tempting to adopt short-term measures to cope with the increased demand. While these measures may help to temporarily remove operational bottlenecks, they may also have a negative long-term impact. By...